Business Advantage

Tell a better story

Stand out from the competition to win incremental bookings with Business Advantage.

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Set your property apart from all the rest

Unlock premium features that’ll enhance your listing.

Bring your property to life

Show guests what they can expect — and what makes you special.

Hand-select your Favourite Review and photos that you want featured on Tripadvisor
Add videos & a promotional Storyboard: Tell your story with visuals that showcase property highlights

Convert traveller demand

Make booking direct easier than ever with easy mobile tap-to-call features, special offers and more.

Convert traveller demand to direct bookings by adding contact details on your listing page
Customise exclusive Special Offers guests can click to redeem on your site — from discounts to free upgrades

Unlock competitor insights

Track your performance over time and get valuable insights from guests and competitors.

See traffic and ranking trends in your market; discover what travellers care about most by tracking clicks
Learn how your photo engagement and amenities stack up against your competitors’

Make the connection

As travellers hit the road again, they have a lot of questions and concerns. We make it easier than ever for them to get quickly and directly connected with you, whichever way they prefer to communicate.

74%

of travellers visit Tripadvisor before booking direct

Source: comScore Path To Purchase Study 2017

What hoteliers are saying

"We’re able to test and optimise different Business Advantage features. For example, we post Cover Photos and Favourite Photos that best represent our hotels, and then we check the photo engagement rate in the Analytics Suite to see what works in drawing in even more travellers."

Alexander Schuster

Head of Digital 25hours Hotels

"Business Advantage enables us to present the Haveli at its best and drive more travellers to our direct booking channels. Travellers can easily contact us since we're only one click or call away with Contact Details."

Shambhavi Singh

Director Royal Heritage Haveli

"I've had Business Advantage for three years. I've driven interest in my properties with Special Offers, and I'm able to be more strategic relative to competitors with Analytics Suite."

Zhivko Zhelyazkov

Manager Central Hotel & Forum Hotel

"We post a Tripadvisor exclusive offer and carefully track how it comes back to us. We found that people who booked through our website mention it, and it shows up on bookings from OTAs as well, so we know that travellers went to our Tripadvisor page at some stage."

Katerina Elez

General Manager Berkeley Hotel & Spa

"Business Advantage is beneficial — it shows a return on advertising spend, and we drive incremental revenue for all our properties."

Alexander Schuster

Head of Digital 25hours Hotels

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TripAdvisor LLC is not a booking agent or tour operator, and does not charge any service fees to users of our site. Our partners (airlines, travel providers, and booking agents) who list airfare, tours, and travel packages on TripAdvisor are required to include all fees and surcharges in their listed prices. Examples include the Federal September 11th Security Fee, international departure and arrival taxes and fees, federal excise tax, and other service, handling and miscellaneous fees and surcharges. When you book with one of our partners, please be sure to check their site for a full disclosure of all applicable fees as required by the U.S. Department of Transportation. Airfares are generally quoted per person in USD unless otherwise noted.

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