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ibis Styles London Gloucester Road

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Traveller (233)
Room & Suite (56)
Videos (1)

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About

#332 of 1,170 hotels in London
Location
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Service
Value
Our hotel has recently been refurbished in a charming, contemporary design with quirky touches throughout. Rooms are subtly inspired by the London Underground - look out for the surprising, playful touches that make this hotel special. Securing a room in this distinctive Victorian building puts you within easy reach of London's iconic attractions, including the Science, Victoria & Albert, and Natural History museums, as well as Earl's Court. From our Kensington location you can reach Gloucester Road tube stop in just two minutes. Admire the elegant façade of the Royal Albert Hall, stroll through Kensington Gardens and Hyde Park, then return to style, comfort, and attentive service courtesy of our hospitality team. It's what we do. Choose a superior room for extra space and luxuries including a Nespresso machine, iPod docking station, and a comfortable sofa. Enquire about our garden rooms which feature a private terrace, so you can enjoy an alfresco coffee in peace.
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Property amenities
Paid public parking nearby
Free High Speed Internet (WiFi)
Bar / lounge
Highchairs available
Baggage storage
Non-smoking hotel
24-hour check-in
24-hour front desk
Wifi
Breakfast available
Breakfast buffet
Complimentary Instant Coffee
Complimentary tea
Snack bar
First aid kit
Express check-in / check-out
Dry cleaning
Laundry service
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Room features
Blackout curtains
Soundproof rooms
Air conditioning
Desk
Housekeeping
Coffee / tea maker
Flatscreen TV
Bath / shower
Private balcony
Safe
Clothes rack
Laptop safe
Private bathrooms
Wake-up service / alarm clock
Electric kettle
Complimentary toiletries
Hair dryer
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Room types
City view
Non-smoking rooms
Good to know
HOTEL CLASS
3.0 of 5 stars
Languages Spoken
English, French, Spanish, Italian and 2 more
Hotel links
Special Rate:ACCOR Live Limitless - Become a Member and BOOK DIRECT - Save %10
430Reviews42Q+A55Room tips

Reviews
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danek101 wrote a review Yesterday
New York City, New York6 contributions2 helpful votes
Second stay at this property and in the year since I last stayed, it seems like competence has depleted. Two of us staying in a Double with Balcony for 6 nights to celebrate a friend's birthday (friend was staying in their own double room). The double with balcony is TIGHT for a couple, especially unpacked. For longer stays, look elsewhere, storage will be a problem. The Pros: Patio was nice and spacious! Wish we got to use it more often but a bit chilly in March, unfortunately. Location, location, location... proximity to the Gloucester Road Tube, grocery, restaurants, pubs, pharmacy... all stumbling distance away!). The bed was comfortable for us. Housekeeping did great job, daily, keeping the room tidy. Good water pressure. Air conditioning kept the room cool! The negatives: The first thing that I immediately will notice is how staff will make a person FEEL. This is what guests will remember the most. And should be included in the training of staff in any hospitality position. I am also noticing in reviews of other guests on other platforms, the attitude of staff towards guests was noted. Immediately started off on the wrong foot the day of check-in, when we arrived about an hour before the posted check-in time. I inquired if our room was ready and the woman checking me in said, "well, check-in time is not until 3pm." Okay, fair, but instead of that response, how has this woman not been trained to respond, "Sorry, your room is not quite ready yet, but we would be happy to hold your luggage and notify you the moment that it is ready!" Hospitality 101. Several mornings, no greeting from staff in the lobby. The staff seemed perplexed that we requested ice on a daily basis (no in room ice buckets nor refrigerators so had to purchase ziplock baggies) to keep drinks/ waters cold. Even a one star property should have ice available. By night 3, a staff member notified us the ice maker was broken and there was none available. Question: In a property where breakfast is served daily, how is there no ice to keep food items/ beverages cold? The next evening, I asked another staff member if the ice maker had been fixed and she looked at me as if I were speaking another language and said there was no problem with the ice maker. How confusing of an experience for me! No facial tissues in the bathroom. The door between the bedroom and bathroom entrance would slam shut, no soft close so we needed to stuff a shoe in the door jam so it wouldn't wake the other person in the middle of the night. Bathrooms were dated and had dirty/ tarnished fixtures. Cracked sink. Bathroom mirror was built for someone 5'6". Clearly it was a replacement mirror because the previous mirror markings/ mountings were still on the wall. Sliding shower door would not stay shut so had to stuff a towel in the doorway on the floor to keep the door from opening and getting the bathroom floor soaked. I didn't bring these details to the attention of the staff because I found them unapproachable on day one. If the staff is going to give me a hard time about ice, how are they going to react to having to solve an ACTUAL problem? The love is in the details, and when you are traveling, it is all details... which goes unnoticed by the staff at this location. Should send the lobby a copy of Emily Post's "Etiquette," in care of the manager, who held his daily morning meeting in the lobby at 10:30am. Who holds a daily management meeting in front of guests??? Will be staying at another property at Gloucester Road next visit.
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Date of stay: March 2024
Value
Location
Service
Trip type: Travelled with family
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
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Ari wrote a review Jul 2023
Rome, Italy5 contributions2 helpful votes
Hotel's Favourite
Everything was perfect. Great location. Next to the station. Spacious room with nice outdoor space. Excellent breakfast. Kind and friendly staff especially Tancred. Thanks for all. We'll be back
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Date of stay: July 2023
Value
Location
Service
Trip type: Travelled as a couple
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
1 Helpful vote
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Response from Hotel- cmanager, Owner at ibis Styles London Gloucester Road
Responded 9 Aug 2023
Dear Guest, Thank you for your feedback. We are thrilled to hear that you found our location to be perfect, conveniently situated next to the station and close to various attractions. It's great to know that you enjoyed the spacious room with a lovely outdoor space, and we appreciate your kind words about our excellent breakfast. Our team, especially Tancred, is delighted to receive your compliments on their friendliness and professionalism. We look forward to welcoming you back, All the best. ibis Styles London Gloucester Road Team
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
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Escape97293 wrote a review 13 Mar
5 contributions
This hotel surprised us. We didn’t think we would sleep in something that is slightly bigger than a shoebox (room 207). On one side of bed is about 15-20 cm to the wall with window, on the oter side of bed is about 30 cm from the wall with bathroom dors - that are so only 30 cm of my pillow. Bathroom smell of mould, so I smell that all night. My husband pillow is nearly on the router, so what about radiation? If my husband wants to go to the bathroom, he can go only sideways. And if he want to dress or undress, I have to wait on bed, there is no place for both. Fortunately we came to London only with hand lugage, it would be a problem how to open normal suitcase in this room. Very interesting invention is hanger for clothes (of course there is no cupboard in the room) under the cieling over the cabinet with coffee maker. Hotel is though interesting decorated in the style of London undrground. Personel is nice, nothing to complain so far, breakfast is okay. I am wondering if we got room like that because we booked it through Booking as there are different rooms seen on web pages. First time in Ibis Styles in Brisbane 2016, nice experience, last time in Ibis in this hotel in London.
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Date of stay: March 2024
Value
Location
Service
Trip type: Travelled on business
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
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Tania H wrote a review 12 Mar
11 contributions8 helpful votes
After a busy day at work all I wanted to do was sleep, I was woken up from 20:30 onwards to midnight by the loudest banging noises of what could only be guessed as being the lift shaft. I told the customer service who heard the noises herself but apparently hotel was fully booked so I had to make do. Alarm set for 8am this morning and was woken up by the same noises from 5:40am. Absolutely more tired than when I got into bed last night. If you get room 501 and want a good nights sleep, refuse it.
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Date of stay: March 2024Trip type: Travelled on business
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
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Frode A wrote a review Feb 2024
Hamburg, Germany4 contributions2 helpful votes
super nice staff and perfect location - get on your foot around the museum district and can even continue further along to the city center. Breakfast is not anything special but you will find it neat and sufficient. Rooms are actually cooler than you might xpect at an Ibis so we were nicely surprised.
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Date of stay: September 2023
Value
Location
Service
Trip type: Travelled with family
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
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Response from Hotel- cmanager, Owner at ibis Styles London Gloucester Road
Responded 2 weeks ago
Dear Frode, Thank you for taking the time to share your review. We're thrilled you enjoyed our prime location, perfect for exploring the museum district and city centre. It's great to know our team made a positive impression with their friendliness, and we're pleased that the unique design of our rooms exceeded your expectations. While our breakfast may not be extravagant, we're glad you found it neat and sufficient to start your day. We hope to have the opportunity of welcoming you back in the future. Best regards, ibis Styles London Gloucester Road Team
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
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Stephen Thomas wrote a review Feb 2024
Glasgow, United Kingdom2 contributions
DONT BOOK THIS HOTEL! came in my room at 9 am when had do not disturb sign on the door. Was very tired and was woken up by the cleaner . I complained to hotel manager and he said nothing he can do and won’t compensate me . Room was very dirty and attitude was stinking from them! Do not book here! In photos - potentially wakened … okay mate so it didn’t happen I’m making it up!! Complete nonsense
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Date of stay: February 2024
Value
Location
Service
Trip type: Travelled solo
Room Tip: Terrible do not book
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This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
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Eve. wrote a review Feb 2024
Oslo, Norway22 contributions13 helpful votes
I travelled with a friend for a short girlstrip to London. I've personally never stayed at this part of town before, but I quite liked it. The hotel was very nicely deocrated, I really liked the interior. The room we had (the duet) was really spacious and clean. With nice comfy beds, sheets and duvets. The hotel is located a cross the street from Gloucester Road tube station, which also has a direct line to Heathrow - very practical indeed. It's also located near the museum road, and had easy accsess to the bus and tube. Loved it! I think I've found my new favourite hotel, I'll be back again for sure!
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Date of stay: February 2024
Value
Location
Service
Trip type: Travelled with friends
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
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Response from Hotel- cmanager, Owner at ibis Styles London Gloucester Road
Responded 3 weeks ago
Dear Evelyn, Thank you very much for this kind review of your stay. We are glad to know you had a good experience with us and that our location with nearby transport options nearby was ideal for your requirements. It is nice to know that you were pleased with our decor, as it was our goal to create a comfortable atmosphere in which our guests feel welcomed and at home. It would be our pleasure to have you return on another occasion. Very best wishes, ibis Styles London Gloucester Road Team
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
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mitchell916 wrote a review Feb 2024
London78 contributions50 helpful votes
This hotel is decent value consdiering it's in an excellent location close to Gloucester Road and a short walk from the museums on Exhibition Road. The room I had wasn't very big but it wasn't too much of an issue as I was only staying for one night. Staff are friendly on arrival and they also found an item I left in my room and quickly reported this to me so I could collect at a later date. Only major fault to mention is that because you are so close to Gloucester Road tube station you can feel the vibration of the tube passing in your room (which also is in theme with the hotel!). There is also an odd noise that seems to be coming from the water heating unit or some sort of plumbing issue. It wasn't bothersome enough to complain about but light sleepers might have an issue.
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Date of stay: February 2024
Value
Location
Service
Trip type: Travelled as a couple
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
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Response from Hotel- cmanager, Owner at ibis Styles London Gloucester Road
Responded 2 weeks ago
Dear Mitchell, We appreciate the time you took to provide this feedback. We're delighted to hear you appreciated our prime location, close to key attractions and convenient transport links. It's gratifying to know that our staff made a positive impression, and their attentiveness in reuniting you with your item reflects our commitment to service. We note your comments regarding the room vibrations and plumbing noises. While our rooms are designed with double glazing to minimize noise, we recognize that some guests may be more sensitive to these occurrences. We always aim to ensure a restful experience and regret any inconvenience you may have experienced. We hope to welcome you back in the future. Best regards, ibis Styles London Gloucester Road Team
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
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He Geng wrote a review Feb 2024
Shanghai, China2 contributions
This is a small hotel near the center of London. The rooms are decent, but I didn't really like the room cleaning. The staff is good, but you need to make an effort to get their attention as they may not hear you the first time. Breakfast was not included. The hotel itself has a pretty convenient location.
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Date of stay: June 2023
Value
Location
Service
Trip type: Travelled solo
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
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Rafaela C wrote a review Feb 2024
1 contribution
It’s a great place to stay in London! Location very good, comfortable room, good breakfast and friendly staff. It’s also a good place in case you need to work: the room was equipped with a comfortable desk and chair and it also possible to work from the lobby.
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Date of stay: December 2023Trip type: Travelled with friends
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews as part of our industry-leading trust & safety standards. Read our transparency report to learn more.
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Response from Hotel- cmanager, Propriétaire at ibis Styles London Gloucester Road
Responded 3 Feb 2024
Dear Rafaela, Thank you for sharing your opinion after your recent stay. We're delighted to hear that you found our hotel's location convenient for your London visit, and it's wonderful to know that our rooms provided the comfort you needed. Our team is also thrilled to receive your compliments on their friendliness, as providing attentive service is one of our top priorities. It's great to learn that our lobby served as a productive workspace for you during your stay. We look forward to welcoming you back to our hotel in the future. Kind regards, ibis Styles London Gloucester Road Team
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
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PRICE RANGE
$207 - $439 (Based on Average Rates for a Standard Room)
ALSO KNOWN AS
best western the cromwell hotel london, best western london, london best western
FORMERLY KNOWN AS
Best Western The Cromwell
LOCATION
United KingdomEnglandLondonSouth Kensington / Kensington and Hyde Park
NUMBER OF ROOMS
84
Prices are provided by our partners, and reflect total costs of the stay, including all taxes and fees known to our partners. Please see our partners for more details.
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IBIS STYLES LONDON GLOUCESTER ROAD - Now $292 (Was $̶3̶1̶0̶) - UPDATED 2024 Hotel Reviews & Price Comparison (England) - Tripadvisor

Frequently Asked Questions about ibis Styles London Gloucester Road
Which popular attractions are close to ibis Styles London Gloucester Road?
Nearby attractions include Rutland Outdoor Pursuits (0.4 km), Forty Five Kensington (0.4 km), and Grosvenor Casino Gloucester Road London (0.2 km).
What are some of the property amenities at ibis Styles London Gloucester Road?
Some of the more popular amenities offered include free wifi, a lounge, and breakfast buffet.
Which room amenities are available at ibis Styles London Gloucester Road?
Top room amenities include air conditioning, a flat screen TV, and blackout curtains.
What food & drink options are available at ibis Styles London Gloucester Road?
Guests can enjoy a lounge, breakfast, and complimentary tea during their stay.
Is parking available at ibis Styles London Gloucester Road?
Yes, paid public parking nearby is available to guests.
What are some restaurants close to ibis Styles London Gloucester Road?
Conveniently located restaurants include Launceston Place, Memories of India Kensington, and Light of India.
Are any cleaning services offered at ibis Styles London Gloucester Road?
Yes, dry cleaning and laundry service are offered to guests.
Which languages are spoken by the staff at ibis Styles London Gloucester Road?
The staff speaks multiple languages, including English, Spanish, French, Italian, Portuguese, and Lithuanian.
Are there any historical sites close to ibis Styles London Gloucester Road?
Many travellers enjoy visiting Houses of Parliament (4.1 km), Tower of London (7.6 km), and Churchill War Rooms (3.9 km).
Does ibis Styles London Gloucester Road have any great views?
Yes, guests often enjoy the city view available here.