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Open today: 10:30 AM - 7:30 PM
Review Highlights
Gorgeous shop with unique coins and treasures

Beautiful shop one block off the crowded Main Street in Rome. Charming staff and unique collection... read more

Reviewed yesterday
Washington DC, District of Columbia
via mobile
Originality and Service..and the beauty of Via Margutta

Was strollling Via Margutta last month when I noticed a selection of original rings in the window... read more

Reviewed 5 days ago
Toronto, Canada
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The “Serra Shop”,is a historical store placed on the picturesque street of Via Margutta, right in front of the “Artist’s fountain”, suggests an exciting mix of tradition and innovation, classic and contemporary design. Serra's goal is to offer...more
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Hours Today: 10:30 AM - 7:30 PM
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Suggested duration: < 1 hour
Via Margutta 71, 00187 Rome, Italy
Campo Marzio
+39 06 679 7093
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1 - 10 of 21 reviews
Reviewed yesterday via mobile

Beautiful shop one block off the crowded Main Street in Rome. Charming staff and unique collection of one of a kind treasures. The owner is so nice and very knowledgeable about their entire inventory. They have rare coins that he has made into jewelry and...More

Thank DCH67
Reviewed 5 days ago

Was strollling Via Margutta last month when I noticed a selection of original rings in the window of Serra. I walked in and chatted with the charming Alessandro about The Grand Tour Collection (of rings). The price was excellent for an original, hand-made piece. Alessandro...More

Thank Amoroma61
Ornella S, Proprietario at Serra, responded to this reviewResponded 4 days ago

Thank you very much for your kind words .... it is always a pleasure to deal with people like you that love history, mythology and beautiful things! See you next time! <3

Reviewed 21 May 2018

We stumbled on this incredible shop while strolling on the Via Margutta, and are so happy that we entered. They have a wide assortment of absolutely beautiful things, from jewelry to tableware, etc. We were looking for rings with engraved stones, and we were shown...More

1  Thank TonyinNYC
Ornella S, Proprietario at Serra, responded to this reviewResponded 4 days ago

Thank you very much for your kind review ! We were happy to meet you, and tell you a bit 'of history of our ancient city ... we hope to see you in the next trip to Rome! :-)

Reviewed 10 March 2018

It’ the third time I visit Rome and I can’t visit Rome without passing to Sera’s shop. Me and my husband love this awesome place, where we bought prestigious design objects made in Italy that all our friends admire. My friend Amy love so much...More

3  Thank catrineld273
Reviewed 11 October 2017

My wife and I visited Serra Roma on October 8, 2017 to discuss purchasing roman coin jewelry. After looking at a great selection of rings and bracelets, I asked if it was possible to have a coin mounted in my current silver bracelet. Given the...More

Thank Chris M
Reviewed 17 September 2017 via mobile

Just perfect for a unique gift for yourself or someone special! Alessandro was helpful and not in the least pushing for the sales. He and I discussed shared interests of art, antiques and more. You owe it to yourself to visit this shop

Thank mikeclimbz
Reviewed 9 September 2017

If you are interested in unique jewelry featuring authentic ancient Roman coins selected by a man who knows his Republican and Imperial Roman coinage, look no further than Allesandro of Serra. Allesandro was passionate about his work and jewelry, knowledgeable about the surrounding history and...More

1  Thank pfhtlb
Reviewed 22 July 2017 via mobile

I love Trip Advisor! I was browsing the app in search of a unique place to buy some special gifts and I stumbled upon this gem of a store. Wonderful customer service, amazing selection! Recommended!

1  Thank Daria maria P
Reviewed 16 July 2017

My wife and I were looking for a one of kind ancient roman coin pendant as a gift for my mom. We found Serra via an Internet search; and after reading the great reviews on TripAdvisor we found the shop a short distance from our...More

1  Thank RKellyS68
Reviewed 12 July 2017

We found this amazing shop located on the most picturesque street. Alessandra was so informative about the coins that he uses in his unique pieces. After learning about all the different coins I finally made my decision, a 22K gold ring with a silver denarius...More

1  Thank O3102QTmc
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Campo Marzio
From its original role as ancient army training fields
to its present-day identity as one of the city’s most
desirable neighbourhoods, the Campo Marzio is the best
place to get lost in Rome. Gorgeous Renaissance and
Baroque palazzos line the streets, and are filled with
enticing boutiques and food shops. By day, Rome’s
best-dressed denizens criss-cross its streets in a
fashionable parade of errands, occasionally pausing to
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25 April 2018|
Response from Ornella S | Property representative |
Certainly. You write us by your e-mail address and we will reply as soon as possible.
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